Lina Baldursson, Transformation Lead Onboard Experience. In her present role, Lina is responsible for the onboard experience at Stena Line. The future within Stena Line and the vessel industry in general contain high ambitions, whereby the industry will transform with the implementation of new digital solutions and support from AI and machine learning. This will enhance the experience for both our staff and our guests here at Stena Line. Lina started her career the same year apple launched their first iPhone and already knew at this stage, she was to work within the landscape of AI, human interaction and digital solutions.